Mon. May 13th, 2024
  • Saugata Gupta, Managing Director and CEO of Marico Limited, was named the new Chairman of the Advertising Standards Council of India (ASCI).
  • Parth Sinha, President of Response at Bennett Coleman & Company Limited, was elected as the Vice Chairman of ASCI.
  • Sudhanshu Vats, Deputy Managing Director, Pidilite Industries Limited, was appointed as the Honorary Treasurer of ASCI.

ASCI

  • ASCI, established in 1985, is a voluntary self-regulatory organization within the Indian advertising industry.
  • It operates as a non-profit company under Section 25 of the Companies Act.
  • ASCI’s primary mission is to promote self-regulation in advertising and protect the interests of consumers.
  • It enforces a code of self-regulation that mandates advertising that is legal, decent, honest, truthful and non-dangerous or harmful while ensuring fairness in competition.

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